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About the project

Blue Light Aware is a short video, produced on behalf of the Fire, Police and Ambulance services. Their crews rely on the help of other road users when they're on an emergency journey.

But they don't want us taking risks or breaking laws. That's why they have collaborated to offer simple, straightforward information that will help us to help them.

By watching Blue Light Aware, you will better understand their needs, you will also be reducing the risks you face, you will be contributing to a safer road environment and you might also be helping to save someone's life.